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Startup U: Marketing (and Advertising) 201 for New Small Businesses

Tuesday, February 28th, 2017
6:30pm – 8:30pm
University of Akron-Lakewood (1415 Warren Road, Lakewood, OH)

So, you’ve been able to dig in a little bit on what it takes to market your new small business — but now you’re thinking about putting your money where your mouth is and actually *advertising* it?

How much should you spend?  Where should you spend it?  How much is *too much*?  These are all questions that Mark Dubis can help answer.

In part 2 of a two part marketing series, Mark Dubis, marketer and Founder of The Dubis Group, will dig deep into how small businesses can advertise their business in a reasonable way.  If you attended the first session in January, this will be a perfect follow-up.  Even if you didn’t, this session is designed to still be very useful, as it will cover things like:

  • Best media channels for your budget

  • How to leverage your network to build your business

  • Organic digital marketing and piggy back off of others to grow your presence

  • Guerilla marketing tactics: How to Develop and Execute these strategies.

  • Consistency and growth through great customer service

As always, this Startup Lakewood session is free, and open to the public!

RSVP’s not necessary, but welcomed at info@startuplakewood.com

Information on Marketing 202

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